Hi, I’m Afrouz,

A versatile Full-stack UX UI Designer with 11 years of diverse industry experience. 

I specialize in creating human-centered, digital experiences by utilizing user empathy research methods, UX UI heuristic practices, and using my extensive understanding of brand design and digital marketing.

In my free time, I enjoy supporting and coaching designers, helping them navigate and flourish in their career journeys.


  • Freshmarket

    An online marketplace introducing video shopping and other innovative features for a personalized and time-efficient shopping experience with fresh produce.
    Impacts:​
    • Boosts trust and engagement for online grocery shoppers through Live Video Shopping.
    • Enhances user experience with streamlined features, saving time and satisfying customers.
    • Prioritizes accessibility with innovative tools like Audio and Photo Assistants, ensuring a fair and enjoyable experience for all users.
    Read more
  • aedifion GmbH

    A dashboard for Optimizing building operations, reducing unnecessary energy consumption and CO2 emissions.
    Impacts:​
    • Save up to 40% in total energy, CO2 emissions and operating costs
    • Increased customer satisfaction
    • Ensure convenient access to real-time building management data to enhance operational efficiency and tenant satisfaction.
    Read more
  • Chargifier

    An app redefining EV charging with spot location, real-time updates, and a streamlined user experience. Chargifier introduces innovative features for a hassle-free and eco-friendly journey.
    Impacts:​
    • Revolutionized EV charging, eliminating frustration and simplifying spot search
    • Ensured reliability of charging stations, boosting trust and adoption of electric vehicles
    • Bridged knowledge gap about EVs, empowering users for a seamless charging experience
    Read more
  • happybond

    HAPPYBOND it's a lifeline for furry friends everywhere! With features like a health tracker, an online shop, and much more, it serves as the ultimate all-in-one hub for pet parents to pamper their companions. Dogs' happiness can be effortlessly elevated with HAPPYBOND!
    Impacts:​
    • Extended health span and lifelong happiness facilitated through intuitive app design
    • Simplified pet care journey with user-friendly subscription tiers and seamless navigation
    • Enhanced user experience achieved with intuitive features like vet consultations and health tracking and more
    Read more
  • Cafe 160

    A website introducing Café 160, a small Decatur, GA spot. Explore breakfast, lunch, and daily hot meals with the best coffee. Preview the menu, pay effortlessly, and opt for convenient store pickup. Discover Café 160 online!
    Impacts:​
    • Improved online presence with a user-friendly website, showcasing menus and enabling easy payments
    • Enhancing accessibility and engagement
    • Addressing pandemic challenges by providing seamless ordering and reflecting brand identity, fostering loyalty
    Read more
  • Joe Lodato

    A portfolio website for an opera singer showcasing his works, profile, and upcoming events.
    Impacts:
    • Boosted online visibility through a sleek and contemporary website design
    • Enhanced user experience, making navigation friendlier and clearer
    • Improved SEO implementation to increase visibility on Google's first page
    Read more
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